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Buyer Beware: Part III (Unequal Technologies Up To Its Old Tricks Again)

I was scanning my Inbox this morning when an email from Medco Sports Medicine caught my eye promoting the Unequal® Gyro Helmet Liner and Unequal® SOLO Helmet Liner with the claim, in big capital letters, that "HELMETS WITH UNEQUAL® PREDICT A SIGNIFICANTLY LOWER RISK OF CONCUSSIONS."

A claim that helmets equipped with supplemental padding "predict" a significantly lower risk of concussions gave MomsTEAM's Brooke de Lench an overpowering sense of deja vu. With good reason: Turns out, it was the essentially the same claim she had debunked more than two years ago.

Your Child's Coach: Transactional or Transformational?

There are 53.8 million kids playing sports in the United States and, most of the time, when they talk about sports with their teammates and their parents, they begin with these two words: "Coach said... ."

It's not at all surprising, as research shows that, in the hierarchy of adults, coaches occupy the top spot in the minds and hearts of their players. Understanding this stature places quite a responsibility on youth and high school coaches. What they say, and do, really does matter.

Coaches occupy the top spot in the minds and hearts of their players. Understanding this stature places quite a responsibility on youth and high school coaches, who have a choice, says a longtime hockey coach, between being a transactional coach or a transformational coach.

Youth Sports Heroes of the Month: Plainfield (Conn.) High School Athletes


"Sports does not build character. Sports reveals character," said journalist Heywood Broun more than half a century ago. He meant that athletic competition can bring out either the best or the worst in an athlete, depending on the inner strengths or weaknesses that the athlete brings to the game. Sports can be noble or ignoble, depending on who is playing and how they play.

On the night of September 26, 2014, fans displayed the ignoble side of sports at a high school football game in Plainfield, Connecticut. Within hours, however, the noble side prevailed as Plainfield student-athletes confronted a wrong that had reportedly festered in their town's sports programs for years.

Sports can be noble or ignoble, depending on who is playing and how they play. On the night of September 26, 2014, fans displayed the ignoble side of sports at a high school football game in Plainfield, Connecticut. Within hours, however, the noble side prevailed as Plainfield student-athletes confronted a wrong that had reportedly festered in their town's sports programs for years.

Proposed ASTM Standard For Women's Lacrosse Headgear: Why I Voted To Approve

Today, I did something I had never done before. As a member of ASTM International's subcommittee on standards for headgear and helmets, I had the privilege of voting on a proposed helmet standard, in this case a new standard developed for headgear in women's lacrosse.

Today, MomsTEAM Founder Brooke de Lench did something she had never done before. As a member of ASTM International's subcommittee on standards for headgear and helmets, she had the privilege of casting her first ballot on a proposed helmet standard, in this case a new standard developed for headgear in women's lacrosse.

Is A Child's Headache The Day After A Football Game Cause For Concern? You Be The Judge

 

"Mom, I still have a headache." If you are a mom of a teenager, you probably hear them say that every day for various reasons. Life is tough when you are 13- or 14-years-old. You study too much, or you watch too much TV, or play too many video games. You get dehydrated from sports or just stressed by peers and hormones. You get headaches. Who knows why? A headache isn't a big deal, right? So why on this Wednesday morning did my son's announcement send an icy shiver down my spine? That he plays his 8th grade football games on Tuesday nights, that's why!

When her son announces that he still had a headache after his football game the night before, a Texas mom springs into action. Did she do the right thing? You be the judge.

What Do Mothers Want from Youth Sports?


In two days, espnW and the Aspen Institute Sports & Society Project will co-host an espnW: Women + Sports Summit at which they will report the results of a survey in which a nationally representative sample of moms were asked what they wanted and needed for their kids from youth sports. At the conclusion of the summit, a group of thought leaders will react to the survey findings and explore issues facing both moms and their daughters in sports during a Project Play roundtable .

A new survey of sports moms promises to tell us what they want out of youth sports, but MomsTEAM's Founder Brooke de Lench already knows: they want more than pay lip service to the concerns of mothers; they want those who run youth sports organizations to actually take concrete steps to address those concerns, first and foremost among them being to make sports safer.

Youth Sports Hero of the Month: Deven Jackson (Shermans Dale, Pa.)


About three million youngsters will play youth football in the United States this fall.  Only one received sustained media coverage last month, and it was 10-year-old Deven Jackson, who took the field with the West Perry Midget Football Mustangs after a two-year absence from the gridiron.

In 2012, Deven was struck with meningitis. He suffered kidney failure, and his mother told ABC News that doctors gave him only a ten percent chance to live. Doctors amputated both legs six inches below the knees, and playing football seemed out of the question.

About three million youngsters will play youth football in the United States this fall. Only one received sustained media coverage last month, and it was 10-year-old Deven Jackson, who took the field with the West Perry Midget Football Mustangs after a two-year absence from the gridiron.

A New Football Season, But The Same Old Superstitions!


The first of September finally turned up on the calendar. It's a month which I look forward to every year because it comes with it the promise of a new school year, a break from the Texas heat, and yes, my friends, the beginning of football season.  I know I am not alone in saying that, for football fans, the seven long months between the last play of Super Bowl Sunday in February and the beginning of September without football is like spending time on the dark side of the moon! We football moms are still working, just not at full capacity. Celebrating a touchdown

Her son finally recovered from a stress fracture of his back, a Dallas mom begins his sixth year of football with a mixture of anxiety and excitement.

SmartTeams Play Safe Summit, Pilot Programs, And "The Today Show" : It Was Quite The Week!

Today, I begin my blog again after taking the full summer off from writing.

The reason for my summer hiatus, at least from blogging, wasn't that I was relaxing on the beach or by the pool (oh, if only). 

No, it was because I was at my desk at MomsTEAM Institute working hard on two major initiatives: our inaugural SmartTeams Play Safe Summit at Harvard Medical School, and the launch of our six SmartTeam pilot projects.Brooke de Lench and Coach Bobby Hosea at Smart Teams Play Safe Summit

Today, Brooke de Lench begins blogging again after a summer off while she worked on two major initiatives: MomsTEAM Institute's inaugural SmartTeams Play Safe Summit at Harvard Medical School, and the launch of six SmartTeam pilot programs.

Youth Sports Heroes of the Month: Jammers Youth Basketball Team (Punta Gorda, Florida)


On Saturday, July 19, 2014, it took 11-year-old Cole Bissonette five tries to sink a basket for the Light Blue team in the Jammers summer youth basketball league run by the Punta Gorda (FL) Police Department. His first shot was an air-ball, but 13-year-old Black team opponent Kenny Scribner saved the ball from going out of bounds and passed it back to Cole, whose second shot hit the front of the rim and bounced away. 

Youth basketball players do not usually get standing ovations, certainly not for scoring after four missed shots. Nor do they ordinarily get newspaper coverage for a made basket after four missed shots. And, of course, they do not usually get five tries to score because a player on the opposing team keeps passing them the ball. But that's what happened recently in Florida.
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